When Natasha approached us, she envisioned a digital extension of the gallery’s ethos — one that preserved the intimacy of the physical space while introducing the work to a broader, global audience. She needed a platform that would feel timeless and elegant, yet flexible enough to showcase diverse styles, mediums, and artists.
We began by crafting a digital identity that honored the gallery’s curation style. Neutral tones, delicate typography, and intentional spacing created a calm, quiet backdrop for the work itself. The navigation is minimal — giving users room to explore without noise — while key interactions (like artist bios or collection previews) are rich with detail and care.
The site features an evolving exhibition archive, a spotlight for featured artists, and a private collectors section with invitation-only access. Each exhibition page functions like a digital catalog — with high-resolution visuals, curatorial notes, and embedded video walkthroughs for immersive viewing from anywhere in the world.